Workplace & Coffee is a pop-up mobile office and a community space created by WE Factory to address certain questions related to the rise of flexible and healthy workspaces and the role of food culture in the new ways of working and networking with each other. We have launched it during Milan Design Week at La Marzocco Temporary Cafe, the new Milanese ‘salotto’ of the renowned Italian espresso machine brand.
“I want to host a space that gathers all people, architects, company CFOs, innovators, designers, architects, human resources representatives, interior designers, workplace wellness or benefit staff, and work and food culture enthusiasts who are interested in some of the big questions around the future of workplace culture design, food, and community.”
Veronica stated to the team when we were asked by La Marzocco to collaborate on this project. Of course, we wanted to go where people seek new trends, and what better place is there than Milan Design Week?
Workplace & Coffee at La Marzocco Temporary Cafe, April, 18-19th.
Besides being a physical office space where our team kept working on projects, at Workplace & Coffee, we provided visitors the chance to conduct a one-on-one session and test Workplace Food Check, our new tool designed to help organisations obtain an understanding of their company’s current food culture, which includes the space, the type of food on offer, and the quality of interaction, and provide suggestions on transforming it with a holistic perspective in mind.
We wrapped up the two-day pop-up office with ‘Brewing Strong Work Culture’—a conversation moderated by Veronica with Alexander Gable, the Coffee Educator at Accademia La Marzocco. Coffee is the second most consumed workplace drink, which, especially in western cultures, creates an intangible social space for coworkers to take a break, refuel, and connect.
We asked the guests to reflect on what coffee can inform about a workplace and its culture. And while Alexander showed how to brew a great espresso on a Linea Mini, we discussed personal and work experiences related to drinking coffee.
I spotted Veronica telling this to a journalist who visited the space:
“There is a big shift in the way we work. Instead of thinking of the workplace getting techier, we can—and should—focus on designing new forms of interactions for teams that support a sustainable, collaborative, and flexible work culture. That should start from what and how we eat at work. Not only this is going to be a more fun way of working but also create healthier work environments.”
We believe that food does not only have an immense power to connect teams, at the same time, businesses have the responsibility to support small food ventures and healthy eating in general. Will you join the conversation?
For those who missed Workplace Food Check at Milan Design Week, it will soon become an online service, which allows online booking through our website.
Need some help to re-design your organization’s food culture?
At WE Factory, we help organizations (re)design their workplace food culture to support their teams’ creative potential and wellbeing. Read more about our services on Workplace. If you like to get involved with Meal at Work, join our community on Meal at Work.